Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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Carla Bartolucci grew up in an Italian-American household eating fresh gnocchi and ravioli made by her mother and lobster caught by her father. She met her husband Rodolfo while studying abroad in Italy; and by the early 1990's the two of them were running a small sandwich shop in Mystic Connecticut. They eventually partnered with the Italian company Bionaturae to sell whole wheat pastas sauces and olive oil in the U.S. When that partnership ended in a lawsuit Carla decided to launch her o

Jovial Foods: Carla Bartolucci

How I built this