Vita Coco: Michael Kirban

August 03, 2020

How I built this

So—no joke: two guys really do walk into a bar. While sharing a few drinks on a winter night in New York City best friends Michael Kirban and Ira Liran met two young women from Brazil. That chance encounter eventually led to a business idea: to sell Brazilian coconut water in the US as an alterna...See more

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