Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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In 2008 Vicky Tsai walked away from a startup job and set out to rediscover herself on a trip to Japan. In Kyoto she had an unforgettable meeting with a geisha and learned about the face creams and blotting papers that the traditional Japanese hostesses had used for centuries. But as she contemplated selling those products in the U.S. experts on both sides of the Pacific told her it would never work. Strapped for money and juggling multiple jobs Vicky worked out of her parents' garage pitc

Tatcha: Vicky Tsai

How I built this