Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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In 2013 Tyler Haney was a 24-year-old graduate of the Parsons School of Design in New York. One day on a jog she realized that her workout outfits looked and felt like they were made for competitive athletes. Tyler envisioned a brand of athletic wear for more everyday activities like walking the dog or hiking with friends. She launched Outdoor Voices and she got her two-piece 'kit' — a crop top and leggings – into a few specialty boutiques. Soon afterward her brand made it into J. Crew sto

Outdoor Voices: Tyler Haney

How I built this