Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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Sadie Lincoln and her husband Chris had what seemed like the perfect life – well-paying jobs a house in the Bay Area two kids. But one day they decided to sell everything and start a new business called Barre3: a studio exercise program that blends ballet with pilates and yoga. Today Barre3 has more than 100 studios across the country. PLUS in our postscript 'How You Built That' we check back with Alexander Harik who turned his mom's recipe for fragrant Middle Eastern za'atar spread into 

Barre3: Sadie Lincoln (2017)

How I built this