Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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At the end of 2010 Michael Dubin was working in marketing when he met a guy named Mark Levine at a holiday party. Mark was looking for ideas to get rid of a massive pile of razors he had sitting in a California warehouse. Michael's spontaneous idea for an internet razor subscription service grew into Dollar Shave Club and his background in improv helped him make a viral video to generate buzz for the new brand. Just five years after launch Unilever acquired Dollar Shave Club for a reported $1

Live Episode! Dollar Shave Club: Michael Dubin

How I built this