Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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We're hard at work planning our upcoming live shows so we bring you this favorite from the last year: Spanx. At 27 Sara Blakely was selling fax machines and desperate to reinvent her life. So she came up with Spanx — hosiery that eliminates panty lines — and set to work building her business. PLUS in our postscript 'How You Built That' we check back with Chandra Arthur of the friend-matching app Friendish and how it was recently featured on the show Planet of the Apps. See Privacy Policy at

Spanx: Sara Blakely (2017)

How I built this