Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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Years after his father created a hit singing group of anthropomorphic rodents called The Chipmunks Ross Bagdasarian Jr. made it his mission to revive his dad's beloved characters. Over the last 40 years Ross Jr. and his wife Janice have built The Chipmunks into a billion dollar media franchise – run out of their home in Santa Barbara California. PLUS in our postscript 'How You Built That' how Daniel Clark-Webster and his three friends came up with RompHim – a company specializing in male rom

The Chipmunks: Ross Bagdasarian Jr. & Janice Karman

How I built this