Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. 
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Jenn Hyman got the idea for Rent the Runway in 2008 after she watched her sister overspend on a new dress rather than wear an old one to a party. Jenn and her business partner built a web site where women could rent designer dresses for a fraction of the retail price. As the company grew they dealt with problems that many female entrepreneurs face including patronizing investors and sexual harassment. Despite these challenges Rent The Runway now rents dresses to nearly six million women and 

Rent The Runway: Jenn Hyman

How I built this