#049 - Rory Sutherland - Psychology In The World Of Advertising

January 28, 2019

Modern Wisdom

Rory Sutherland is the Vice Chairman of Ogilvy Advertising an author & a writer for The Spectator. Causing some form of behavioural change is the goal of all advertising and whoever holds the keys to understanding consumer psychology has an incredibly powerful tool at their disposal. Rory is on...See more

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